These challenges include balancing the need to generate revenue with the desire to remain competitive, managing capacity and demand, predicting customer behaviour, and responding to changes in the market and industry landscape. Additionally, pricing and revenue management teams must consider the unique characteristics of each route, flight, and customer segment, as well as external factors such as fuel costs, seasonality, and regulatory changes. To address these challenges, intelligence and analytics teams require sophisticated data analytics tools, advanced algorithms, and a deep understanding of customer behaviour and market trends.
The product helps gain powerful insights with a unique historical view of prices displayed on airline booking sites and their related trends. Understanding seat capacity trends and flight schedule change ratios is made easy. Obtaining forecast intelligence on key market indicators, such as prices, capacity, load factor and revenues, becomes attainable.
Get a consolidated view of the evolution of key Market Indicators with four ready-to-use dashboards – Operating Statistics, Time Series, Heatmap and Quadrant Growth.
Easily customise dashboards with the use of filters to reveal analysis based on areas such as carrier codes, cabin class, domestic or international routes and weeks before departure, for example.
View six market indicators in one product – Displayed Prices, Flights Flown, ASK[M], Demand, RPK[M] and Revenues.
Access to global airfare data aggregated by week of observation and departure at the carrier level.
Drill down into global, regional and domestic trends for any given timeframe for a detailed look at key markets.
View the prices, number of bookable flights, Internet searches and revenue estimates to enhance your commercial and financial decision-making.
